I had the privilege of working for Tea Bar as a contract Graphic Designer for two years (read: side hustle). Tea Bar was the epitome of a beautiful start-up that already had an established primary logo, but needed help refining the over arching branding and how that scaled into other collateral, including: Print, Product, Merchandizing, and Digital.

I worked closely with the founder to bring her vision to life. She was very inspired by Japanese culture, design and a very clean minimalist aesthetic—which I found very inspiring and loved curating an almost Scandinavian feel.

Project scope:
• Style Guide with Branding Creative Direction
• Marketing Collateral
• Brand Collateral: Business Cards, stationary, email signatures, etc.
• Product Design
• Retail + Merchandizing Strategy
• Internal Pitch Decks
• External Signage

Photographer & Social Goddess - Candace Molatore

2017 - 2019